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Caption -- Our experience has shown that Enliven delivers - try ot for your rich media development environments. |
eRich Tools Streaming Audio and Video Integration:
A new feature available with Enliven 3.0, Enliven Video integrates RealNetworks streaming media within Enliven ads. Cooperatively developed with RealNetworks, this latest Enliven advancement makes it
possible to synchronize or control the video or audio portions of an ad with the Enliven portion, opening the door to a whole new range of rich interactive and transactional advertising
applications. Enliven Video supports all RealNetworks data types, including RealAudio, RealFlash (vector animations), RealPix (JPEG images), and RealText.
Expanding Creative Options for Web Advertising
By combining the interactive and transactional capabilities of Enliven with RealNetwork's bandwidth-scalable video delivery solution, Enliven Video
offers advertisers and agencies the most compelling and cost-effective means of repurposing TV or radio assets for Internet advertising.
At the same time, the synergy of these market-leading technologies opens up whole new possibilities for rich media advertising. Agencies can now
confidently apply a wide palette of creative choices, using video and audio to brand and attract, and Enliven technology for interactivity and measurement.
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